Who are we?

The ICYBAD BEAUTY Story: From DIY Kits to Industry Leader

💎 It All Started with a DIY Tooth Gem Kit… 💎

ICYBAD BEAUTY was founded in Sydney, Australia, by Mel, a skilled tooth gem technician with a background in Medical Sciences and a passion for beauty. Combining her scientific knowledge with hands-on industry experience, Mel saw an opportunity to bridge the gap between safety, quality, and creativity in the tooth gem industry.

The Beginning of ICYBAD
As a technician, Mel noticed that many aspiring artists and beauty lovers struggled to access safe, high-quality materialsfor tooth gem applications. Determined to provide a reliable and professional solution, she created the first DIY Tooth Gem Kit, designed to be easy-to-use, salon-quality, and safe for long-term wear. The response was overwhelming—people loved the ability to apply their own gems safely and affordably!

🚀 Growing into a Professional Brand
As demand grew, Mel expanded ICYBAD BEAUTY beyond DIY kits and into the professional space, offering high-quality supplies, professional kits, and business solutions for technicians and salon owners. Today, ICYBAD is a trusted brand for:
✔️ Aspiring & experienced tooth gem technicians
✔️ Beauty salons & cosmetic professionals
✔️ Trainers looking to equip their students with the best supplies

👑 From DIY to Business Empowerment
ICYBAD BEAUTY quickly became more than just a product—it became a movement. ICYBAD is helping entrepreneurs, salon owners, and trainers build successful businesses with confidence.

💎 What ICYBAD Offers Today:
✔️ Premium-quality gems & professional tools
✔️ Subscription plans for hassle-free restocking
✔️ Wholesale & trainer kits for beauty educators
✔️ Business support for beauty entrepreneurs

🌟 The Future of ICYBAD 🌟
What started as a DIY kit has now evolved into a global brand that empowers beauty professionals to turn their passion into profit. But the mission remains the same: to make luxury tooth gem artistry accessible, profitable, and safe for everyone.

📍 Founded by Mel in Sydney, Australia – Shipping Worldwide
📍 Explore our products & services at www.icybad.com